Gastronomy & Communication

A full mouth

On August 30th, 1946, chef James Beard presented the television program I Love to Eat to American viewers for the first time. It lasted fifteen minutes and in it Beard prepared some of his favorite recipes live. It has been considered the first independent television program ever devoted exclusively to cooking and it is conceivable that it did not have a massive audience. In 2018, just 70 years later, there are around 22 million channels somehow related to the culinary practice on YouTube.